For this assigned blog, I was asked to find 3 spots where lots of things come together to make something special. I believe that the 3 spots I have chosen below encompass exactly that.
The first commerical is one for Sony Bravia created by Fallon London and is filled with hundreds of multi-colored bunnies bouncing around New York. The play-doh rabbits hop to a central point where they turn into an enormous purple wave. The wave then turns into a sea before a whale's tail emerges, which then turns into the biggest red rabbit in the history of the world!
The second commercial that I chose is called "Feel the bubbles" and was created by JWT advertising (HQ in NYC) for their famous client, Nestle and its newest chocolaty concoction of a crunch bar called "Aero". The commercial shows pro skater Bob Burnquist skating a course with thousands of chocolate balloons, meant to resemble chocolate chips. The chocolate balloons form a "bowl" and other obstacles for the skater to skate on and in.
The third commercial that I chose, titled "Sea of skin", was created by Bartle Bogle Hegarty (BBH), New York for Vaseline. The commercial celebrates human skin by using choreographed naked human bodies of all different races. The Sea of Skin spot begins with landscapes alongside close-ups of human skin. We’re finally introduced to people curled up on the floors of boats....the camera zooms out and the people floating in boats in the giant river begin to take on the form of cells in the blood stream. The masses of actors throw their hands in the air and cross their arms to symbolize them, as the cells, protecting skin from harmful substances.
No comments:
Post a Comment