Wongdoody (Seattle)

Seattle-based indie agency Wongdoody was officially named the AOR of Quiznos early this year. Wongdoody has already launched two national 15-second spots this month to promote Quiznos' "Choose 2" menu. The spot below, titled "Shut up" is hilarious, short, and right to the point. This ad goes to show you that a commercial does not have to be LONG in order for it to be effective. The commercial only has 3 main lines of dialog between the customer and the sandwich machine...."How much was all that food?", "five dollars", & "shut the f*** up!". Normally it's risky to put the "F word" into a commercial, however, the way they they inserted it into this TV spot just makes you laugh because it's so unexpected and it completely reminds the viewer of something a person would say if they found out how cheap the prices were for such good food. Despite the vulgar language, the commercial is not vulgar at all...it's 100% comedy.